Michael is a multifaceted Creative Director, Brand Strategist, and Visual Storyteller who excels in building brands. Passionate about sports and committed to crafting simple yet enduring solutions, he brings a unique blend of creativity and strategy to his work. Specializing in Logos, Brand Identity, and Typography.
His time in sports and design has been vast and impactful, shaping creative teams both at ESPN and the NFL. At ESPN, he led the first visual identity development in brand history, overseeing design direction, strategy, a custom typeface, motion toolkit, and brand site. During Michael’s years with the NFL, he spearheaded multiple club rebrands, designed agile logo systems for the Super Bowl, and conceptualized environmental décor for all major seasonal events.
Michael’s versatile experience spans all mediums, including branding, environmental design, broadcast, packaging, experiential marketing, social media, animation, and digital platforms. He has collaborated with a diverse range of brands, such as Heineken, Nike, Pepsi, and Disney.
Michael is dedicated to being a visual orchestrator for meaningful experiences.